Groups

Last updated: August 11, 2026

Groups let you target content and communication at specific audiences, so people get something relevant to their geography, team, seniority or needs rather than everything at once.

The four types of group

System groups — contain everyone in the organization. Created by default and not editable.

Directory sync groups — groups maintained in your own directory, brought into Tigerhall automatically. Created by default and not editable. See Directory sync.

Organization groups — created at organization level and available to every initiative.

Initiative stakeholder groups — created inside a single initiative. See Stakeholder groups.

Static and dynamic groups

Groups are built in one of two ways.

Static groups are built by adding people manually. The membership changes only when someone adds or removes a person.

Dynamic groups are built from criteria. Everyone matching the criteria is added, and anyone who stops matching is removed automatically.

For example, a dynamic group of everyone in the US region updates itself: if ten people move to APAC, they leave the group without anyone doing anything.

Criteria can be combined — everyone who reports to a particular manager, is in a given region, and joined after a certain date.

Dynamic groups can then be used for actions and for content restrictions, in the same way as any other group.

Dynamic groups need directory sync

To get full use from dynamic groups, you need directory sync in place. The criteria draw on the attributes your directory supplies. Without it, there is little for the criteria to match on.

Choosing between them

Use a dynamic group where membership follows a rule you can express — a department, a location, a reporting line. It stays correct without maintenance.

Use a static group where membership is a specific list of people that does not follow a rule.

Groups and initiatives

An organization group can be attached to an initiative to bring its members in. Group membership itself stays managed at organization level — an initiative owner can attach a group but cannot change who is in it. See Adding members to an initiative.